3.3× The typical wholesale distributor for sale in the US asks 3.3 times its yearly cash flow.
We read 403 wholesale distributors listed for sale on a major online marketplace and compared each asking price with the cash flow its seller reported.
The findings in eight sentences.
- The middle half of wholesale distributors ask between 2.5 and 4.5 times their yearly cash flow.
- Wholesale distributors ask more than the typical business for sale, which asks 2.6 times.
- The typical asking price for a wholesale distributor is $675,000.
- Measured against revenue, the typical wholesale distributor asks 0.6 times its yearly sales.
- 25% of wholesale distributors for sale offer seller financing, against 22% overall.
- 62% of owners who say why they're selling are retiring.
- 6% of wholesale distributors for sale show no revenue, cash flow or EBITDA, against 18% overall.
- 21% of the wholesale distributors for sale are listed in Florida, 12% in California and 6% in Texas.
Of the manufacturing and wholesale industries, wholesale distributors ask the most.
Furniture manufacturers ask the least, 2.4 times their yearly cash flow.
- Wholesale distributors: median 3.3×, middle half from 2.5× to 4.5×
- Metal fabricators: median 3.2×, middle half from 2.5× to 4.5×
- Sign makers, machine shops and fabricators: median 3.2×, middle half from 2.4× to 4.1×
- Clothing and fabric manufacturers: median 2.7×, middle half from 2.1× to 3.3×
- Food manufacturers: median 2.6×, middle half from 2.1× to 3.9×
- Furniture manufacturers: median 2.4×, middle half from 2.2× to 3.2×
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51% of wholesale distributors ask between two and four times their yearly cash flow.
34% ask more than four, and 15% less than two.
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Bigger wholesale distributors ask more for each dollar of cash flow.
The typical ask is 2.6 times below $100,000 of yearly cash flow, 3.0 times at $100,000 to $250,000, 3.5 times at $250,000 to $500,000 and 4.1 times at $500,000 to $1 million.
- Under $100k: median 2.6×, middle half from 2.0× to 4.1×
- $100k to $250k: median 3.0×, middle half from 2.2× to 4.0×
- $250k to $500k: median 3.5×, middle half from 2.9× to 4.4×
- $500k to $1M: median 4.1×, middle half from 3.4× to 5.0×
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What a wholesale distributor like yours would ask.
The middle half of similar listings ask
$478,000 to $862,000
The typical one asks $650,000, 3.0× its yearly cash flow.
Based on wholesale distributors with $100k to $250k of yearly cash flow. These are asking prices, not sale prices or appraisals.
After the close.
We write the software a newly bought business runs on, one process at a time, such as quoting, scheduling or billing, and the new owner keeps the code. How we work with buyers and operating partners.
The data.
We read the listings on September 24, 2026, and their full details from September 25 to 30, 2026.
Questions
What multiple of cash flow do wholesale distributors sell for?
Wholesale distributors listed for sale in the US ask a median 3.3 times their yearly cash flow (seller's discretionary earnings), and the middle half ask between 2.5 and 4.5 times. Sale prices usually come in lower.
How much does it cost to buy a wholesale distributor?
The typical wholesale distributor for sale asks $675,000, and the middle half ask between $350,000 and $1,468,000. Sale prices usually come in lower.
How many wholesale distributors for sale offer seller financing?
25% of wholesale distributors for sale offer seller financing, against 22% overall.
What multiple of revenue do wholesale distributors ask?
The typical wholesale distributor for sale asks 0.6 times its yearly sales, and the middle half ask between 0.4 and 0.9 times.
Why are wholesale distributors for sale?
62% of owners who give a reason are retiring. 19% are moving on to other businesses or interests, and 6% are relocating.
How we did it
We read every listing on a major US online marketplace for businesses for sale on September 24, 2026, and went back to each one from September 25 to 30, 2026 for its full details. This page covers the 403 established wholesale distributors among them. 265 show both an asking price and a cash flow, and 249 of those are left after the exclusions below.
Older listings use a flat list of named categories, and newer ones a two-level list whose subcategories have no names. A listing without its own photo shows its category's default photo. Each default photo almost always shows up in a single newer subcategory, so each named category joins the subcategory where its photo appears. Listings filed as durable goods and nondurable goods are on this page.
A multiple is the asking price divided by the seller's discretionary earnings the listing reports. We left out multiples below 0.3 or above 20, and listings whose price includes the property. Prices and cash flows on this page come from the listings with a multiple. These are asking prices, and a business usually sells for less than it asks. The full method.
Cite this page
Fulkerson Advisors (2026). What wholesale distributors for sale ask. From What Small Businesses for Sale Ask: 39,587 US Listings, September 2026. https://www.fulkersonadvisors.com/research/small-business-multiples/wholesale-distributors
Use any of these numbers or charts. Credit Fulkerson Advisors and link to this page. The data is under a CC BY 4.0 license.